3 Benefits of Using Mobile Marketing For Your Business

The time has come and the marketing channels are changing. There is a new day a brewing, where the best marketing channels for your business are becoming nothing more than an echo in an endless void.

The new generation of marketing for your business is inline with how you would like to run…real time.

Introducing SMS Marketing

The people that want to interact with your business give it their best efforts. Even if they try to keep up with you and want to know what you are doing, it takes time to login or check their email, or if on the off chance they visit your website – they have to be able to find the deal or offer they want at that moment.

With SMS marketing for your business you can get in touch with the people that care about your brand with their most intimate electronic – their phones.

3 Ways to Use SMS Marketing

1. Special Offers and Discount Codes

You can offer specials or discount codes to a special group of people that subscribe to your updates. These people would ideally get special treatment, think of them as your action takers. If they subscribe and give you access to market to them on their most intimate source of connection – you treat that way by rewarding them with special privileges, like the best you can offer without losing money.

2. Increase In-Store Foot Traffic

Increase foot traffic for your sales when you need to generate it.  Sales are just as good as the people that know about them.  Getting the word out the old way took time, now it takes minutes.  Sending out the right message at the right time for your audience can drive the business that all small business, retail outlets, restaurants are wanting to get.

3. Top of Mind Attention with Education

Keep at the top of your customers minds. We have all been to great places and wanted to remember to come back, but life is fast and moments go just as fast. Even if you are not wanting to send a voice broadcast for the goal of action, at least stay on the fore-front of your customers minds. Remind them how to utilize your products, or why they should keep you at the top of mind.

There are a lot of different ways to utilize the power of SMS marketing, each situation is going to be unique and will take creativity on your part.  We can only suggest of how to use it to its abilities. The real power is up to the user of SMS marketing.  Get involved now before your competition does.

 

Chris Brisson

Chris is the co-founder and CEO at Call Loop. He is focused on marketing automation, growth hacker strategies, and creating duplicatable systems for growing a remote and bootstrapped company. Chat with him on Twitter at @chrisbrisson