SMS Marketing Software For Business Text Message and Mass Texting

Capture Leads from SMS

Easily capture email leads using our text to join keyword feature. Build your list automatically from anywhere at anytime.

Drive Sales with SMS Coupons

Send out a text message coupon with a deadline and watch your sales soar. It's the easiest way to make sales with text marketing.

Schedule Campaigns in Advance

Create a series of sms broadcasts that include links, coupons, or simple calls to action to generate more revenue for you.

Drive Traffic To Your Website

Include a link in your text marketing campaign and drive people back to your website to capture a lead or generate a sale.

Advertise Last Minute Deals

When time is running out, send out a text message to your contacts to create more revenue for your business.

Announce Webinars & Events

Need to drive more webinar attendance? Send a simple text message reminder and watch your attendance numbers rise up.

What is SMS Marketing?

SMS stands for Short Message Service, commonly referred to as text messaging, or texting. SMS marketing is a technique used to transfer marketing communications to interested customers who have given their explicit permission to be subscribed to texts from your business.

Companies and organizations use this method to alert subscribers about specials, coupons, sales, promotions and more via highly targeted, permission-based, opt-in text messages. Messages must be short and concise and the results are proven to increase revenue and build customer loyalty.

8 Ways SMS Marketing Benefits Your Business

Reach Everyone
All mobile devices can receive texts, while only smart-phone users can access email
Achieve Instantaneous Contact
SMS texts notify and alert users immediately, unlike email, which needs to be open, clicked and refreshed
Have Complete Control Over Your Message
Schedule an exact time to deliver the perfect message at specifically the right moment
Promote Your Website
Drive traffic to your landing page and websites, earning clicks and starting more conversions.

Reward Your Customers
Send discounts and special offers to your customer base.
Advertise Offers
Text coupons with discounts offered for a limited time, as customers are more likely to jump on a deal that won’t last
Keep Your Customers in the Loop
Text your base with updates on new products, features or availabilities
Announce Events
Let your customers be the first to know about upcoming events, sales or conferences

How Call Loop Can Help With SMS Marketing Campaigns

Call Loop has a plethora of tools to help you with your SMS text message marketing

Import contacts easily through our import wizard
Customize keys words and personalize SMS text messages online
Send bulk SMS messages to a personalized lists of group subscribers
Use our analytics & reporting to instantly view statistics in real time to help you understand which text message marketing campaigns are performing
Set up autoresponders to follow up with subscribers at specific times

SMS Text Messaging DO’s and DON’T’s

There are certain ways to get the best out of your text messaging marketing campaigns and other ways to ensure customers unsubscribe. Be sure to follow this list of DO’s and DON’T’s and you’ll always avoid the dreaded opt-out!

DO – Be clear about what they’re getting into.
Customers are giving you permission to contact them directly, so be sure you are using direct and concise language so there are no surprises when they receive their first text.
DO – Get their permission to be texted.
Use text to join keywords or upload your subscriber email list to ensure you have customers’ permission to contact them
DO – Keep in touch with your customers.
We recommend one text every week or two, but make sure you let your customers know the frequency you will text on the follow up message from their initial opt in.
DO – Let them know this fact!
A disclaimer stating that text message data rates apply on the follow up text is extremely important and required by the CTIA (The Wireless Association).
DO – Use your text messaging marketing campaign during normal business hours.
No one wants to receive promotional texts too early in the morning or too late at night.
DO – Provide value.
You should be rewarding your loyal subscribers by offering them deals or alerting them to events they would miss out on if they hadn’t allowed you to get in touch with them.
DO – Use your words.
Use simple to understand language and create a short and concise message for your subscribers with a clear point and call to action.
DO – Provide an exit.
Although you want to avoid losing subscribers, you must provide them an easy way for customers you opt out of receiving messages from you.

DON’T – Be vague or you’re sure to get an immediate “STOP”.
DON’T – Assume you have permission when you do not.
It will hurt your brand and could lead to hefty spamming penalty fees.
DON’T – Text message excessively.
No one likes to be bothered all the time, and since messaging data rates apply, you don’t want to end up costing your subscribers money.
DON’T – Leave out messaging rates.
Your business could be subject to a potential lawsuit.
DON’T – Be afraid to get creative.
If the timing fits with your SMS message marketing campaign, say for a free morning coffee, then go ahead and schedule that early morning text. You could make someone’s day!
DON’T – Go too long without getting in touch.
Customers may forget all about you, or worse – think you forgot about them.
DON’T – Overuse texting shorthand.
Bc no1 wnts 2 read this tbh – See? Did you even know what that meant?

"We're loving Call Loop!"

"I am the marketing director for Ken's school Boston Academy of English. I've been waiting for a simple, cost-effective SMS marketing solution for years and Call Loop definitely fits the bill. We did our first "blast" last week with great success! Call Loop is the perfect compliment to our other marketing efforts!"

Shawn Everet

Marketing Director - Boston Academy

"Fantastic support!"

"Just wanted to let you know that twice now I’ve been online and have had the opportunity to work with Alex. She has been a GREAT help. She’s very responsive and has gone the extra mile every time I’ve needed it so that my issues are taken care of."

Andrew Richardson

College Board